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Writer's pictureAlicia Young-Collins

6 Steps to Optimize Your Instagram Profile

You can make a great start to your profile online by making a few key changes to your bio.


1.Put your role or business next to your name

This ensures that when someone searches for your service or product, you will appear in searches using those keywords.



2. Keywords are KEY

Research the words or phrases that your potential clients use when looking for your service or your product.


3. You can use #Hashtags

Use your own hashtag in your profile to build your community.


4. Include a link to your website or store.

Put a link to the site or page where you want the people to go!


5. Call to Action

Some people say do, some say don't. I say if you don't ask, you don't get.


6. Use Highlights

To make it easy for people to understand who you are as a brand or display your products and services, save your stories under highlights.


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